Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Wednesday, March 19, 2014

New Marketing Plan

It has come to my attention that a lot of people's image problems (body, fashion, race) stem from advertising. Skinny models, trendy-looking teens, white families, etc. for all products--not even inherently image ones. Like, hotties are shown next to everything from diamond rings to toilet brushes. It's really just too much. So I have an alternate marketing plan.

I propose that advertisements cannot involve people anymore. Just the product. No people eating the bagels, just a bag of bagels. No people calling on cell phones, just the phone. No emergency dispatchers, just text "emergency dispatcher service." If the advertisement absolutely needs a sentient being, it can use Grimace. You know. The purple blob in tennis shoes from the McDonald's gang? If you must sell cars with people driving them, you can have a couple of Grimaces. If you have got to put the new sweaters on a thing, put them on a Grimace. If you want to use comedy or a voice over, uses Grimaces doing sketch or a Grimace voice.

I think everyone would be much happier. And products would be bought on their legitimate merit instead of a subliminal code about how attractive the actor was. Seriously, name one problem with this plan. Who's with me?

Tuesday, October 25, 2011

Perfection: Part IV


Sushi remains. The Loop. March 2011.

In Dramaturgy we were discussing how we can go forward as the next generation of theatre with good marketing plans. Theatre is so important to society, but it will vanish if we can't get more money! We agreed big time. We nodded.

Then, Brunnel laughed. Brunnel is from Brazil. She explained, "This is all we ever talk about in Brazil. This exact same conversation. 'How do we get more money? We have no money. What are we going to do?' I was excited to come here to hear a new conversation. But, no, it is the same."

Tuesday, April 27, 2010

Breakfast, Baby Ghal!


Blanche's adoption day, August 2009

A of all, while on our Chicago LZ trip with Bradley steering the massive van through the icy streets, he and I found it hilarious to mimic a rastafarian trying to pick up various "Baby Ghal"s. Like a woman walking with a Whole Foods bag became "Organic Baby Ghal" and pick up lines to her included "I'd like to see dat Kashi rump Baby Ghal!" I don't really know. At the time it was funny.

So, this morning I was feeing my hamster and to her/myself yelled "Good Morning Baby Ghal!" And, then, I looked at the Fiesta Mix I've been feeding her which labels itself as "More Protein! More Fun!" Wait...what? My hamster food is "More fun?"

More fun than what, and secondly, why do I care? What? Who marketed this stuff?
Then again, I did buy it.